HomeNewsSony acquires Bungie, now officially part of the PlayStation family!

Sony acquires Bungie, now officially part of the PlayStation family!

Sony Bungie

The deal between Sony and Bungie, the developer of the sci-fi video games Halo and Destiny, has been finalised. Friday, both companies posted on Twitter the good news that the $3.6 billion deal went through without any problems.

The deal was small enough that it didn’t spark an antitrust investigation like Microsoft’s $69 billion purchase of Activision Blizzard did. Bungie isn’t as big as Activision Blizzard, which makes games like Overwatch, World of Warcraft, and the Call of Duty mega-franchise, but it’s in a good place to have a big impact on Sony’s plans for games in the near future.

Bungie will remain a distinct game studio within Sony, but its skills will be incorporated into PlayStation Studios’ approach. PlayStation Studios makes tentpole games that showcase Sony’s technological strength. Sony aims to use Bungie’s concept for a line-up of live service games that sell virtual products and expand over time, charging monthly fees for access or unique advantages.

Sony Interactive Entertainment CEO Jim Ryan stated,

“The company’s goal to devote 49% of its PlayStation Studios development budget to live service games by the end of 2022 in an investor presentation this May. Sony intends to introduce and support 12 of its own live streaming games within the next three years.”

After learning of the Bungie acquisition, Sony CFO Hiroki Totoki stated,

“The strategic significance of this acquisition lies not only in obtaining the highly successful Destiny franchise, as well as major new IP Bungie is currently developing, but also in incorporating into the Sony group the expertise and technologies Bungie has developed in the live game services space.”

Despite the fact that the company didn’t specify which games would receive the live service treatment, it’s likely that staple PlayStation titles like Horizon Forbidden West, God of War, and The Last of Us will be infused with Bungie’s secret recipe, bringing in ongoing revenue well beyond launch day if Sony plays its cards right.

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